About

The mission, goals, and objectives of this successful company are established and the strategic plan evolves from there. Understanding that the customers are both the dealers and bike buyers, and appealing to both, has been valuable. Knowing the competition and sources of supplies and financing, and seeing the opportunities and threats in the marketplace, are all vital before developing the appropriate strategic plan.
Categories
Entrepreneurship
Management
Release Date
Jan 1, 1998
Producer
MacLean Business Videos
Course ID
MCL-610